Welcome to our Journal, a living archive where we capture our observations, research, and insights weaving Nature's wisdom with human-made design.
Biomimicry Case Studies
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Life's Principle's in Action
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Designer Spotlights
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Nature's Design Lab
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Biomimicry Case Studies • Life's Principle's in Action • Designer Spotlights • Nature's Design Lab •
Finding Innovation in Happy Accidents
The essence of integrating the unexpected is the ability to recognize value in unintended results and pivot toward new opportunities.
How to trap prey without teeth or claws
Meet the yellow pitcher plant (Sarracenia), a carnivorous plant that has evolved a surprisingly sophisticated way to trap insects using slippery surfaces and carefully engineered textures.
Burrs in the dog’s fur
How burrs in the dog’s fur inspired a new, sticky closure for clothing. A classic biomimicry story that shows how a simple moment of curiosity - watching a plant do what it naturally does - can lead to one of the most widely used design innovations in the world.
Integrating Development with Growth
In nature, the most successful systems don't choose between development and growth, they pursue both simultaneously.
The History of Biomimicry
The practice of learning from nature’s designs dates back centuries; Leonardo Da Vinci, Frank Lloyd Wright, Frei Otto, and Buckminster Fuller.
The Whale and Mr. Fish
The humpback whale’s flippers provided insights into wind turbine design.
The beetle that learned to do headstands
Meet the Namib beetle (Onymacris unguicularis), a small, shiny-backed insect that evolved to collect water on its back, in the middle of the night, when the fog rolls in from the ocean.
Biophilia vs Biomimicry
When discussing biomimicry, it makes sense to first review what biophilia is and maybe compare the two.
Evolve to Survive
Survival in nature and in design requires evolution. The most successful organisms and products share a common trait: they adapt, learn from what works, embrace the unexpected, and exchange information with their environment.
What is Biomimicry?
Biomimicry is a movement, a design discipline, and a problem-solving method in which we create innovative designs while looking to nature as a model and mentor.

